Designing clickbait  New York  Blizzard  

Trenton, NJ, January 28 – Be sure the first sentence picks up key blizzard snowstorm words that NWS forecasters say about the New York City tracking snow. Because an intern will likely be called in to prepare copy on the The Blizzard of 2015. Maybe have available NWS weather patterns from previous storms to guide forecasts for the New York to Boston blizzard alley.

VIDEO: Blizzard clickbait fizzles like NY, NJ, Long Island, Boston 

Bloomberg Businessweek talked to NWS forecaster David Stark, a National Weather Service meteorologist in Upton, New York. David Stark said: The storm’s path was 50 to 75 miles off the predicted track and that was all it took. Just 85 miles east of Central Park, over in Mattituck on the north fork of Long Island, 24 inches fell.

VIDEO: NBC News anchor Brian Williams talks to network forecasters in Marshfield, MA, New York City and Philadelphia, PA. 

Meanwhile as the storm tracked across Massachusetts and the New York City region, the head of the National Weather Service – NWS – told Brian Williams and the NBC News team that he didn’t do a good enough job predicting snow amounts in New York and New Jersey.

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Louis Uccellini acknowledged: “What we learned from this storm is we all need to improve how we communicate forecast uncertainty.” Uccellini said all that in a conference call with reporters across the New York, Connecticut, Massachusetts and New Jersey region.

VIDEO: Blizzard Predictions for Northeast snowstorm misses NYC and Boston

Richard Bann, a meteorologist with the U.S. Weather Prediction Center in College Park, Maryland, he  tracked the snowstorm so it could assist emergency crews in New York and Logan Airport in Boston.

All American Airlines flights into Newark Airport from Chicago, Illinois were cancelled.

VIDEO: Emergency responders and Homeland Security monitored the blizzard

Bloomberg talked with a guy at FlightAware, a Houston-based airline tracking service. He said at least 7,517 flights were canceled on Monday and Tuesday in the U.S.

New York Governor Andrew Cuomo issued a travel ban on downstate roads; New Jersey Governor Chris Christie and Connecticut Governor Dannel Malloy did so as well. Newly installed Maryland Governor Larry Hogan of Baltimore did not close Interstate 95 and 270 in the Washington DC suburban area.

Kyle Andrew Brown of Millennial Monitor contributed to this story.

You might want to contact the guys at Bloomberg Businessweek:
Brian K. Sullivan in Boston at [email protected] David Marino at [email protected] Bill Banker, Richard Stubbe  

Designing clickbait  New York Blizzard 2015

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